Salesfloor Expands Retail Partnerships, Scaling Growth Across North America

MONTREAL, QC – Aug 25, 2016 – Salesfloor, a leading retail technology platform that bridges online and in-store shopping, announces the expansion of its programs with top retail brands. By enabling customers to shop online with their local stores and sales associates, Salesfloor has driven a 12% increase in customer base and a 10x boost in conversion rates for retailers.

With a rapidly growing client roster that includes Toys”R”Us, Saks Fifth Avenue, and Harry Rosen, Salesfloor has doubled its program size nationwide this month. The company is also launching new partnerships with Macy’s, Kiehl’s, Bloomingdale’s, and Lord & Taylor, further solidifying its position as a leader in omnichannel retail solutions.

Empowering Retailers with Personalized Online Shopping

“Retailers understand the power of in-store associates in shaping the shopping experience, yet this expertise has been lacking online,” said Oscar Sachs, Co-Founder and CEO of Salesfloor. “Salesfloor is transforming e-commerce by integrating personalized service from sales associates, delivering significant revenue growth for our partners.”

Accelerating Growth with Strategic Investments

Salesfloor anticipates doubling its revenue by year-end and is accelerating its expansion with a new Series A investment round led by White Star Capital. With offices in Montreal, London, and New York, White Star will support Salesfloor’s international growth strategy as a key board member.

“Retailers are prioritizing omnichannel strategies to deliver exceptional customer experiences,” said Jean-Francois Marcoux, General Partner at White Star Capital. “Salesfloor’s platform seamlessly integrates e-commerce and in-store expertise, making it a game-changer in personalized online shopping. We are excited to support their global expansion.”

Driving Retail Success with Innovative Technology

Salesfloor’s first-of-its-kind platform empowers store associates with personalized versions of their company’s e-commerce site. Customers can shop online with real associates, enjoying tailored service and expert recommendations. Retailers using Salesfloor experience:

  • 10x increase in online conversions
  • 50% boost in average order values
  • 3x higher email marketing open rates

Salesfloor offers specialized solutions for Luxury, Beauty, Pharmacy, Sporting Goods, and Consumer Electronics sectors, ensuring customized engagement strategies that drive sales and customer loyalty.

For more information, visit www.salesfloor.net.

About Salesfloor Founded in 2013 by Oscar Sachs and Ben Rodier, Salesfloor redefines digital retail by providing seamless integration between online and in-store shopping experiences. By enabling customers to shop with local stores and trusted sales associates, Salesfloor enhances the quality of e-commerce service to match in-store experiences. Headquartered in New York, Montreal, and London, Salesfloor continues to revolutionize retail engagement.

About White Star Capital White Star Capital is an early-stage venture capital firm investing in high-growth technology companies across North America and Europe. With a team of experienced entrepreneurs, White Star provides strategic support to scale businesses globally. Learn more at www.whitestar.vc.