
Discover how GNC bridged the gap between the expertise offered in-store and the online customer experience by using Salesfloor in its clienteling operations.
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As the digital landscape continued to evolve, the brand recognized an urgent need to bridge the gap between the expertise offered in-store and the online customer experience. “Our wellness coaches have always been the heart of our customer experience,” said the brand’s Chief Marketing Officer.
“Their ability to connect with customers and provide tailored advice is what sets us apart. We knew that to remain competitive in the digital age, we needed to find a way to bring that same level of expertise to our online shoppers.”
They faced the challenge of replicating the trusted, personalized relationships between customers and their wellness coaches in a virtual environment. The brand needed a solution that would not only enhance engagement, but also drive sales by leveraging the deep product knowledge and personalized service that their customers had come to expect in-store.
If you are interested to see how we can help you get a competitive edge by using Salesfloor in your clienteling and virtual shopping operations, don’t hesitate request a demo with one of our specialists.